Your kids may not always listen to you but soon your smart home will. A new survey from Coldwell Banker Real Estate LLC and Vivint Smart Home found Americans are ready to embrace using voice control, with an increasing number already using the feature.
According to the survey, 72 percent of Americans who have smart home products – controlled remotely by a smartphone, tablet, computer or by a separate automatic system within the home itself – want voice control. And of that group, 81 percent of parents who have smart home products desire to control smart home products with voice activation. The survey also found that 48 percent of Americans with smart home products currently have voice control capability.
So what do consumers want to control using their voice? Entertainment is the clear winner. More than half (57 percent) of Americans who own smart home products with voice control use the feature to control smart entertainment, such as playing music, or controlling smart TVs and speaker systems. In addition to entertainment, the next three most popular functions being controlled by voice activation for smart home product owners are: lighting, security products and shopping (all tied at 33 percent).
“We’re not surprised that so many Americans want to be able to use their voice to control smart home products because it makes for a much more intuitive user experience. As the smart home leader in real estate, Coldwell Banker is at the forefront of smart home trends and we’re hearing directly from our agents that their clients are demanding voice control to make their smart home experience more seamless,” said Sean Blankenship, chief marketing officer for Coldwell Banker Real Estate LLC.
“Last year we announced our integration with Amazon Echo and we’ve been blown away with how consumers are unlocking the full potential of a voice-controlled smart home. By simply saying aloud what they want to happen with their locks, lights, thermostats and security system, customers spend more time living and less time managing. The experience is pretty magical,” added Jeff Lyman, chief marketing officer for Vivint Smart Home.
For the full results of the Coldwell Banker Real Estate / Vivint Smart Home consumer survey including demographic breakdowns of Americans with smart home products, please visit here.
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